Yoga Business Mastery: Earn a Great Living Doing What You Love

Lucas Rockwood’s first yoga instructor told him it was impossible to earn a decent living teaching yoga. He was wrong. This $37 billion industry is growing at 10 percent annually. For savvy, business-minded teachers, there are more opportunities than hours in the day, offering the potential for a life of financial freedom and stability. Traditionally, yoga studio owners served as gatekeepers for teachers’ business opportunities. But today, independent teachers can choose where to live, when to work, and how much they earn. Yoga Business Mastery is a practical guide to the business side of teaching yoga. You’ll learn the mindset, positioning, sales, pricing, and packaging strategies needed to launch or expand your career. If you’re serious about turning your passion into a sustainable lifestyle, this book offers insider knowledge that will increase both your income and your impact.