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Sobre este libro
Two young media executives knew their organization faced epic change – or a swift collapse. They deftly applied smart data and technology, but the quantum leap lay elsewhere: in the connections between people, within and beyond their companies. Xavier van Leeuwe and Matthijs van de Peppel describe their journey, as adventurers and raconteurs, dreamers and learners. How they and their teams ventured to greater heights, and built robust client relationships. In The Human Touch, they share the experiences they gathered, the insights gained, the inspiration found in literature and the tools they mastered