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Amazon
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14,25 € Envío 0,99 €Total 15,24 € 2 días
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Sobre este libro
Know your customer. Grow your revenue. How do some companies build enduring, mutually beneficial customer relationships while others get stuck fighting for every deal? Above all, it's a matter of mindset. Most sales organizations sell to their customers, but the best collaborate with customers and become their trusted advisors. In Not Just Another Vendor, leaders from world-class sales organizations share candid stories of what good and bad look like in selling. You’ll get insights into how to use account planning to increase your short and long-term pipeline, win new business, and grow and defend revenue in your existing accounts. By delivering real value, you’ll realize bigger results for both your customers and your bottom line.