Portada de How to Build a Goddamn Empire: Advice on Creating Your Brand with High-Tech Smarts, Elbow Grease, Infinite Hustle, and a Whole Lotta Heart

How to Build a Goddamn Empire: Advice on Creating Your Brand with High-Tech Smarts, Elbow Grease, Infinite Hustle, and a Whole Lotta Heart

ISBN 9781419742903

Desde 32,93 € · envío gratis

Por Kriegsman, Ali

  • 2020
  • 256 págs.
  • Inglés
  • Tapa dura
  • Economía y Empresa
  • 1419742906
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Sobre este libro

Filled with heart and humor, How to Build a Goddamn Empire shares the real-world, hard-earned business wisdom of one female entrepreneur who transformed an idea into a massive, category-disrupting national brand. With chapters ranging from “The Business You Start Isn’t the Business You’ll Run” to “Grow Slow, More Dough,” Ali Kriegsman demystifies the world of entrepreneurship. She also features words of wisdom from some of her fellow female founders who have built successful companies. By using the questions she’s most frequently asked as her guideposts, she offers insights into the nuts and bolts of running a company?discussing, among other things, pivots, pitching, PR, press, and VC?to give women the tools to take their ideas to the next level.
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