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Sobre este libro
Smarter Support. Faster Solutions. Customer Service Reinvented. AI is transforming customer service—from reactive call centers to intelligent, proactive support operations. AI in Customer Service explores how artificial intelligence is reshaping the way organizations engage with customers, support teams, and service strategies across every channel. Whether you’re leading a contact center, managing CX technology, or building support operations for the future, this book offers clear, practical guidance on how to apply AI tools with purpose and responsibility. Inside, you’ll explore how AI is powering virtual agents and ticket automation, enabling proactive and personalized service, enhancing quality monitoring and coaching, and driving compliance at scale. AI in Customer Service helps support leaders and teams navigate the fast-changing service landscape—combining empathy, efficiency, and intelligent technology to deliver consistently better customer experiences. Part of the AI Awareness Series—practical guides designed to help professionals across sectors understand the real-world impact of AI, without the hype.